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Where's all the advertisement at?
Posted: Sat May 06, 2006 1:13 am
by Robert Wollenberg
I've been trying to compare advertisement of various companies in magazines and what not, just to see what sort of stuff is being put out there. I've gone through Rides, XXL and Motor Trend and didn't find a single advertisement for a car stereo company. Why? I'm thinking XXL and Rides for sure are a target audience publication. Maybe not so much Motor Trend. I thought for sure I'd find something. Do car audio manufacturers only advertise in car stereo magazines? What's going on here?
I'd do more broad research but magazines are limited over here.
Posted: Sat May 06, 2006 5:20 am
by smoker
magazines whose focus is mainly on the car either tend to be slightly snobby as in "why would you need to replace the factory audio system in the new phaeton? it is utterly superb" or....they tend to be all about the "ghetto fabulous" style as in "those new flamed audiobahn subs are the shizzit and they match my 30" wheels on my lifted 85 cutlass"
Posted: Sat May 06, 2006 8:18 am
by Ryan from Ohio
The sad thing is the Car Audio Companies that heavily advertise are the craptacular brands...
JL Almost always has a single page, same with Kicker and Alpine...
Posted: Sat May 06, 2006 8:44 am
by Robert Wollenberg
It just seemed to me a magazine like Rides would surely have some amount of advertisement. Even if it was for Jensen and Audiobahn. What do you guys think of this?